Dupe Detect Rules

Dupe detect rules are used for contact deduplication.

Each rule has a set of criteria: a contact is considered a duplicate when all of the criteria match.

Fields and matchers

The following field / matcher combinations are possible:

Field Matchers allowed
email exact
firstname exact, fuzzy
lastname exact, fuzzy
address normalized
phonenumber normalized
  • exact: Identical match
  • fuzzy: Some mis-spelling is allowed
  • normalized: Normalization is applied before matching

Operations